(Kemp®)

(Studio®)

-/Work Kemp

Work Kemp
Work Kemp
Work Kemp

Independent Brand

Design Studio

working through Art

& Creative Direction.

Kemp®Studio

---- BASED IN SANTIAGO // CHILE

Kemp® Studio ----SANTIAGO // CHILE

Kemp® Studio ---- BASED IN SANTIAGO // CHILE

CREATIVE DIRECTION IS NOT A FINISHING LAYER, BUT THE STARTING POINT FROM WHICH A BRAND’S IDENTITY IS BUILT.

We design identities that don’t just look good, but carry character, coherence, and intent. We collaborate with original products, emerging businesses, and people aiming to build something meaningful. We partner with startups and established brands to shape identities, launch products, and create digital experiences that perform as well as they look. We build brands through a strategic and creative perspective, connecting business, identity, and expression from the beginning.

We work directly with founders, teams, and organizations through a senior, independent, and highly involved structure. Every project responds to a different scale, context, and need, which is why we look for precise, proportional solutions, without unnecessary processes or deliverables that add no real value.

From branding and strategy to packaging, campaigns, and art direction, our work is about bringing focus, clarity, and character to brands that need a stronger direction forward.

CREATIVE DIRECTION IS NOT A FINISHING LAYER, BUT THE STARTING POINT FROM WHICH A BRAND’S IDENTITY IS BUILT.

We design identities that don’t just look good, but carry character, coherence, and intent. We collaborate with original products, emerging businesses, and people aiming to build something meaningful. We partner with startups and established brands to shape identities, launch products, and create digital experiences that perform as well as they look. We build brands through a strategic and creative perspective, connecting business, identity, and expression from the beginning.

We work directly with founders, teams, and organizations through a senior, independent, and highly involved structure. Every project responds to a different scale, context, and need, which is why we look for precise, proportional solutions, without unnecessary processes or deliverables that add no real value.

From branding and strategy to packaging, campaigns, and art direction, our work is about bringing focus, clarity, and character to brands that need a stronger direction forward.

Services

Services

Branding & Identity

We build brands through creative direction. We don’t start from assets, but from a central idea that defines how a brand thinks, speaks, and looks. The outcome is an identity with intent, tension, and long term consistency.

(Studio / Signal™)

Branding & Identity

We build brands through creative direction. We don’t start from assets, but from a central idea that defines how a brand thinks, speaks, and looks. The outcome is an identity with intent, tension, and long term consistency.

(Studio / Signal™)

Branding & Identity

We build brands through creative direction. We don’t start from assets, but from a central idea that defines how a brand thinks, speaks, and looks. The outcome is an identity with intent, tension, and long term consistency.

(Studio / Signal™)

Brand Activation

We bring the brand to life through campaigns, content, packaging, experiences, applications, and production, ensuring that every execution stays true to the defined direction.

(System / Sight©)

Brand Activation

We bring the brand to life through campaigns, content, packaging, experiences, applications, and production, ensuring that every execution stays true to the defined direction.

(System / Sight©)

Brand Activation

We bring the brand to life through campaigns, content, packaging, experiences, applications, and production, ensuring that every execution stays true to the defined direction.

(System / Sight©)

Art & Creative Direction

We define and govern how the brand expresses itself across every touchpoint. From imagery to narrative, each decision follows a unified vision, ensuring consistency, clarity, and distinctiveness.

(Concept / Core™)

Art & Creative Direction

We define and govern how the brand expresses itself across every touchpoint. From imagery to narrative, each decision follows a unified vision, ensuring consistency, clarity, and distinctiveness.

(Concept / Core™)

Art & Creative Direction

We define and govern how the brand expresses itself across every touchpoint. From imagery to narrative, each decision follows a unified vision, ensuring consistency, clarity, and distinctiveness.

(Concept / Core™)

Strategy & Consulting

Strategy provides the framework that makes the work coherent. As a consulting layer, we align logic and intuition to identify tensions, opportunities, and territory enabling deliberate, directional decisions rather than reactive ones.

(Origin / Output®)

Strategy & Consulting

Strategy provides the framework that makes the work coherent. As a consulting layer, we align logic and intuition to identify tensions, opportunities, and territory enabling deliberate, directional decisions rather than reactive ones.

(Origin / Output®)

Strategy & Consulting

Strategy provides the framework that makes the work coherent. As a consulting layer, we align logic and intuition to identify tensions, opportunities, and territory enabling deliberate, directional decisions rather than reactive ones.

(Origin / Output®)

(About / Info®)

(About / Info®)

Experience & Recognition

Over 25 years of experience in advertising, branding and creative direction.

AGENCY EXPERIENCE

Throughout his career, Cristian has worked at Alco Publicidad, Tropa Grey, Porta, Puerto, and Pedro Juan y Diego, serving as Creative Director at Porta, Head of Art at Puerto, and Chief Creative Officer at Pedro Juan y Diego.

BRANDS & ORGANIZATIONS

His professional experience includes work for brands and organizations such as Gobierno de Chile, DiDi, TVN, Cabify, Toyota, UNICEF, Copec, P&G, SKY Airline, Banco Falabella, Banco Ripley, Salcobrand, Hites, Bilz y Pap, Cerveza Escudo, Miller, Viña San Pedro, Dijon, Abcdin, Cencosud Scotiabank, Diario Financiero, Carabineros de Chile, San Jorge, Watt’s, Cruz Verde, Lonco Leche, Calo, Lemon Stone, Renault, Lipigas, Duoc, Minuto Verde, Hogar de Cristo, Entel, Gacel, Guante, Dominó, Petrobras, Rotter & Krauss, Valle Nevado, San José, Gato, Papa John’s, and Betterfly.

RECOGNITION

His work has been recognized at Cannes Lions, The One Show, FIAP, El Ojo de Iberoamérica, Wave, and ACHAP. He has also received more than ten Effie Awards, including a Grand Effie, as well as Hall of Fame recognition for Bilz y Pap.

JURY & INDUSTRY ROLES

He has served as a jury member for Effie Chile, FIAP, El Ojo de Iberoamérica, Wave, NYF, Ad Stars, and ACHAP.

He also served on the board of ACHAP and was a member of the Círculo Creativo de ACHAP, now Cámara de Empresas Creativas Chile.